Choice. You could say that a lot of our choice has been taken away recently. It doesn’t feel great; to be going about your day-to-day and then for most of the decisions you make to be taken away.
From choosing what coffee shop to go to in the morning, to even choosing whether to go into the office or work from home. Those choices have been made for us, and it can take all kinds of tolls on your mental health.
What if I told you that you could take back control though. And I don’t mean being disobedient. I mean being law-abiding but still able to feel like you have made the most of your day with all the options that you have.
The end of choice oversaturation?
You might think that you don’t even have any choice anymore, and that everything you do in the day is all that you’re left to do.
I hear a lot of people telling me that they feel stuck. That stuck feeling isn’t coming from a lack of choice however, it’s still coming from too much choice and not knowing what turn to take. Then when you’re not taking a turn at all, you’re standing still and wondering why nothing is getting done.
There’s a study from Stamford and Colombia that goes into the ramifications of choice overload. To narrow it down, their findings came down to:
- People prefer to make a quick and easy choice
- People avoid a complex decision
- People find it stressful comparing alternatives
- If consumers don’t have a clear preference they avoid a decision
This all sounds pretty straight forward, but this isn’t second nature to all of us.
So when you feel like you’re stuck in a rut, consider all of the choices that you have made in the past few days. It can be anything from the last cereal you decided to buy, to wanting to start that small business idea.
To continue to move forward, the decisions you make have to challenge you in some way. For instance, by choosing the same Crunchy Nut Cornflakes (which you have done for the last five years) you might be avoiding the decision to become a little healthier. When you finally pick up those Bran Flakes, you are making the choice to start change.
This is when things start moving.
Start taking notice of these automatic choices that you are making and ask yourself if it is time for a change.
By taking control of these choices, you are taking back control of your life. Autopilot can feel fine, but in these challenging times, we all should look to the choices we are still making and can make for the rest of our lives.